FIRST-EVER SILVERADO ZR2 REVEAL BROADCAST & SOCIALS
Partnering with agency Weber Shandwick we created 20+ deliverables for both broadcast and social for the launch of the new Chevrolet Silverado ZR2. All assets were produced in less than 30 days. These pieces featured award-winning actor & rancher Chris Pratt, platinum-selling artist Breland, 2020 NASCAR CUP Champion Chase Elliot, and Off-Road Desert Racing Champion Chad Hall.
Agency: Weber Shandwick
Production Company: Bowstring Studios
Chevrolet Broadcast "First-Ever Silverado ZR2 Reveal"
BRELAND "First-Ever Silverado ZR2"
Chase Elliott "First-Ever Silverado ZR2"
Highlights from the First-Ever Silverado ZR2 Reveal